Facebook Ads Virtual Summit
Advanced Facebook Advertising Strategies for 2019
Facebook advertising campaigns offer one of the greatest returns on investment online. If you’re seeing lower impression share, costs rising and ads not converting, you’re not alone.
In this summit, you’ll learn how to create ads that perform and learn advanced strategies that will massively grow your business. 10 advanced Facebook ads sessions to watch on-demand for just $49!
Author of "Hooked: How to Build Habit-Forming Products"
New product development now encompasses the world of psychology, humanities, neuroscience, and behavior change. You have to work smarter and keep up with the latest research. There is no replacement for being at events like this.
Startup Coach & Angel investor, Former Head of Growth @ Pinterest
Growth marketing is an ever-evolving industry. Events like this energize me because the latest tools and strategies are being shared by industry leading experts.
Forbes Top 10 Marketer
Facebook organic has drastically decreased over the years but adding MobileMonkey is the one thing you’ll do this year that will drive the most engagement.
CREATE A COMPLETE SALES FUNNEL FROM FACEBOOK ADS
Here’s what you will learn at the summit
WHAT YOU’LL LEARN
facebook ads Summit sessions
Larry Kim, MobileMonkey CEO & Top Medium Author
Facebook Ads Mad Science: Larry Kim's 7 Craziest Hacks for Facebook Ads in 2019
You can't miss Larry Kim's 7 super-strange-but-true Facebook ad hacks! 9 in 10 Facebook advertisers are missing out from at least half of these loopholes. In this session, you'll learn the ultimate cheat sheet for 10x-ing your 2019 Facebook ad performance with hacks for audience targeting, Facebook Insights, remarketing, landing page optimization and ad delivery.
ISAAC RUDANSKY, CEO & Founder, AdVenture Media
How to Find Areas of Growth Opportunity in Facebook Ads
Isaac Rudansky, best-selling Udemy instructor, is widely considered to be an industry-leading expert on all matters related to pay per click advertising, online traffic acquisition and conversion rate optimization. In this session, the master digital ads educator (Isaac has instructed over 1 million students worldwide) outlines how to diagnose areas of opportunity for A/B testing, running tests and analyzing the data from Facebook ad campaigns in a very practical way.
Bob "The Teacher" Sparkins, Lead Evangelist at Leadpages
5 Costly Facebook Audience Traps to Avoid (and How to Target Like a Pro)
To be effective with Facebook advertising, it's critical that small businesses utilize a multi-stage audience targeting strategy that serves ads to the people most likely to click. During this session, Bob Sparkins (Lead Evangelist at Leadpages) will teach you an effective multi-stage formula for running profitable ad campaigns without wasting your ad budget. He'll reveal 5 audience targeting traps that typically trip up entrepreneurs and small business owners, and what to do instead. Equipped with this game plan, you'll know exactly how to run your campaigns to the right audiences, resulting in an immediately higher return on ad spend (ROAS).
Andrea Vahl, Author of Facebook Marketing All-in-One for Dummies
Facebook Video Ads: What Is Working Now
Video ads are hot right now but there are some things you need to know about what's working best and how to view your results. Learn the latest tactics that are working for video ads including which placement, targeting, and optimizations to use for your ads. Find out how to take advantage of retargeting and how video ads can help your retargeting strategy. And learn how to easily create videos that you can use for your ads.
Perry Marshall, Author of the Ultimate Guide to Facebook Advertising
How to Build Facebook Campaigns That Last for Years Instead of Days, Weeks or Hours
Fundamental marketing principles may not sound sexy but they're the foundation of success for Facebook advertisers. Running Facebook ads require constant attention, updated creative and audience management in order to optimize budget and performance. Right? Right. Perry Marshall has identified 5 key ways marketers are not leveraging fundamental marketing principles in their Facebook advertising campaigns — fundamentals that extend the lifetime of Facebook ad campaigns and improve the reach and effectiveness with game-changing strategies, tools, and reports. Perry will reveal those secrets in this session.
Virginia Nussey, Director of Content Marketing at MobileMonkey
Facebook Advertisers’ Field Guide to Chat Marketing: 12 Recipes You Can Use Today
Get the jump on 2019's most effective and cost efficient Facebook ad tactics to add to your advertiser's toolbox: chatbots for Facebook Messenger ads. Learn how to effectively implement chatbots with a fast-paced review of 100+ ways to use chatbots and Messenger features to reach customers and cut costs. Chatbots to explode lead volume? Chatbots to attack cart abandonment? Chatbots to automate instant answers? Chatbots to integrate across the marketing stack? Chatbots to drive down ad costs? Check, check and checkkkk. Learn the versatile technology that will become a pinned tab in your browser right next to Facebook Ads Manager in 2019.
JOEL bondorowsky, PPC Professor at SEMrush Academy
5 Super Actionable Ad Optimization Tips to Try Today!
Run more successful Facebook ad campaigns that convert better and last longer by following these 5 overlooked keys to performance optimization. Each of the 5 tips are super actionable and illustrated with real-world Facebook Ad campaign examples across different business types and industries. There will be something sure to surprise you whether in audience targeting, budget optimization and delivery, landing pages and ad creative -- you'll leave Joel's session with a lightbulb moment or two and a page of notes to implement right away in your Facebook ad campaigns!
Susan Wenograd, Account Group Director at Aimclear
Advanced Facebook Ad Ecommerce Strategies for 2019 & Beyond
Facebook Ads giveth and they taketh away. With ever-increasing ecommerce competition ratcheting up the beads of sweat required to make healthy Facebook ad ROAS a reality, what works today won't work tomorrow, and marketers are feeling the pinch. But is measuring ROAS enough anymore? How can ecomm set the stage for both short-term and long-term ROAS wins to make Facebook Ads a reliable part of their future media spend? The answers you seek for sustainable ecommerce Facebook Ad strategies are here.
GORDON DONNELLY, SEO & Content Specialist at WordStream
Facebook Lead Ads: 5 Lead Gen Secrets the Data Reveals
When it comes to Facebook lead gen, are Facebook lead ads really the cream of the crop? Do they translate to sales? WordStream's access to loads of campaign data has led to some surprising discoveries that will cut down on your own time testing and experimenting with ad objectives and ad creative. Learn 5 must-know secrets to scaling and ultimately capitalizing on your Facebook lead volume.
Cat Howell, CEO of Eight Loop Social & Creator of the Facebook Ads Academy
How to Scale Your Agency with Facebook Messenger Bots
Having built and scaled a highly successful Facebook ads agency to over six figures per month, Cat Howell subsequently launched The Academy and Facebook Ads That Convert to help freelancers and agency owners bypass the costly and lengthy learning curves involved in building out a Facebook ads business. This session takes attendees from enrolling clients through delivery of successful campaigns to scaling with agency processes, much as she has for clients, taken from zero to over six figures in revenue a month in a matter of months.
Meet Your Hosts
Larry founded MobileMonkey in 2017 after seeing the need for a product that enables marketers to engage with customers via mobile messaging platforms. He assembled the founding team, raised a seed financing round and today focuses on product and marketing strategy.
Prior to MobileMonkey, Larry was the founder and CTO of WordStream, the world’s leading provider of PPC marketing software, employing hundreds of people and managing approximately a billion dollars for thousands of customers worldwide.
Larry was named “Marketer of the Year” by Search Engine Land, the US Search Awards, and PPC Hero. He studied Electrical Engineering at the University of Waterloo in Canada and has a 4-year-old and a 4-month-old who keep him busy.
Growth Marketing Conference
Vasil is a growth marketing and startup event entrepreneur, who has produced over 500 in-person and virtual events, as well as built a 90K+ network of tech entrepreneurs and marketers.
Growth Labs Academy
Clayton is an author, speaker and founder of a number of marketing brands. Marketing Director and managing partner of numerous successful online marketing brands.
He’s been in the digital marketing, coaching, personal branding and search engine optimization industry for over 10 years.
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WHAT YOU'LL LEARN FROM THE FACEBOOK ADS SUMMIT
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